{"title":"Backwall Hardware","description":null,"products":[{"product_id":"bl729-10-expanding-exhibitor-display-hardware-stand-and-bag-aluminum-base-graphics-are-not-included","title":"10' Expanding Exhibitor Display Hardware, Stand and Bag, Aluminum Base, Graphics are not included","description":"\u003cdiv style=\"font-size: 15px; line-height: 1.7; color: #333;\"\u003e\n\u003cp style=\"margin: 0 0 18px 0;\"\u003e\u003cstrong\u003e10' Expanding Exhibitor Display Hardware — Stand and Bag, Aluminum Base, Graphics Not Included\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 18px 0;\"\u003eAn adjustable exhibitor frame that expands to a full 10' booth width and collapses into an included carry bag. Graphics are not included and are sold separately — this is the reusable hardware, built for exhibitors who change artwork more often than they change frames.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 30px 0;\"\u003eIdeal for trade shows, conferences, career fairs, retail and showroom displays, lobbies, sponsor walls, and any exhibitor working different booth sizes across a season.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 12px 0;\"\u003e\u003cstrong\u003eAdjustable Width and Height\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 18px 0;\"\u003eThe frame adjusts from 70\" to 130\" wide and from 38\" to 98\" high, so a single stand covers everything from a tabletop-height display to a full 10' inline backdrop.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 30px 0;\"\u003eThat range is the point of this hardware: booth dimensions and venue restrictions vary from show to show, and an expanding frame adapts instead of forcing you to own several fixed-size stands.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 12px 0;\"\u003e\u003cstrong\u003eAluminum Base for Full-Size Backdrops\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 18px 0;\"\u003eThe aluminum base adds the stability a full 10' wide graphic needs, keeping the display upright and square in busy aisles.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 30px 0;\"\u003eAluminum construction keeps the whole assembly light enough for one or two people to carry and set up, despite the size it opens to.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 12px 0;\"\u003e\u003cstrong\u003eGraphics Not Included\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 30px 0;\"\u003eThis listing covers the hardware, stand, and bag only. Buying the frame once and rotating graphics through it is significantly less expensive than replacing a complete display each time your messaging, branding, or sponsor lineup changes.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 12px 0;\"\u003e\u003cstrong\u003eCollapses Into the Included Carry Bag\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 30px 0;\"\u003eThe frame folds down into a padded carry bag that is included with the stand, so a display that opens to ten feet still travels as a single manageable piece of luggage.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 12px 0;\"\u003e\u003cstrong\u003ePopular Uses\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 30px 0;\"\u003eTrade shows, conferences, career and job fairs, university and college recruiting, retail and showroom displays, lobbies and reception areas, sponsor and media walls, product launches, open houses, and corporate events.\u003c\/p\u003e\n\u003cp style=\"margin: 0 0 30px 0;\"\u003e\u003cstrong\u003eHardware only. Graphics are not included and are sold separately.\u003c\/strong\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Fiel","offers":[{"title":"Default Title","offer_id":49390551269531,"sku":"729","price":185.17,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6183\/9259\/files\/729_11_d2e0929d-a96a-4bff-91fd-4b8733a65c9e.jpg?v=1787943638"},{"product_id":"bl733-8w-x-8h-eurofit-straight-wall-hardware-only-frame-and-carry-case-graphics-are-not-included","title":"8'W x 8'H EuroFit Straight Wall Hardware Only, Frame and Carry Case. Graphics are not included","description":"\u003cdiv style=\"font-size: 15px; line-height: 1.7; color: #333;\"\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    \u003cstrong\u003e8'W x 8'H EuroFit Straight Wall Hardware Only — Frame and Carry Case, Graphics Not Included\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    An 8' x 8' EuroFit straight wall frame supplied as hardware only with a protective carry case. Graphics are not included and are sold separately — this is the structural half of a full backdrop wall, sized for compact booths.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Ideal for 8' booth spaces, media and interview backdrops, registration and reception walls, photo backdrops, retail feature walls, and studio or office installations.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eSized for Compact Booths\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    Eight by eight is the size that fits where a 10' wall will not — smaller inline booths, shared spaces, tighter venue allotments, and rooms with limited wall clearance.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    The near-square proportion is also well suited to photo and interview backdrops, where a centred subject needs even coverage behind them rather than a wide panoramic span.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eRigid Aluminum Structure\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The aluminum frame locks together into a rigid structure that holds a tensioned graphic flat and square — a wall this size needs real stiffness to avoid bowing across the middle.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Assembly is tool-free: the sections push together by hand, and the completed frame goes up in minutes with no loose hardware to misplace.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eGraphics Not Included\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    This listing covers the frame and carry case only. Backdrop artwork tends to change with each campaign or season while the frame keeps working — so you can build a library of pillowcase graphics on a single set of hardware and swap them as needed.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003ePacks Down Into the Included Case\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    The frame breaks down into tube sections that fit the included protective carry case, so a full 8' wall still travels as manageable luggage. Hardware is covered by a one-year warranty.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003ePopular Uses\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Trade shows, conferences, media walls, press conferences and interviews, photo and video backdrops, Zoom and streaming backgrounds, registration and reception areas, retail feature walls, showrooms, and office branding.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    \u003cstrong\u003eHardware only. Graphics are not included and are sold separately.\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eProduct Documents\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 8px 0;\"\u003e\n    \u003ca href=\"https:\/\/www.dropbox.com\/s\/thtuolrvhg9u75h\/733-assembly-instructions__1_.pdf?dl=0\" target=\"_blank\" style=\"color:#9E1E02; font-weight:bold;\"\u003eProduct Assembly Instructions\u003c\/a\u003e\n  \u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Fiel","offers":[{"title":"Default Title","offer_id":49390551892123,"sku":"733","price":277.77,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6183\/9259\/files\/733_6_55bfb05e-c12f-4d80-b96e-76487245cf7b.jpg?v=1787943220"},{"product_id":"bl734-10w-x-8h-eurofit-straight-wall-hardware-only-frame-and-carry-case-graphics-are-not-included","title":"10'W x 8'H EuroFit Straight Wall Hardware Only, Frame and Carry Case. Graphics are not included","description":"\u003cdiv style=\"font-size: 15px; line-height: 1.7; color: #333;\"\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    \u003cstrong\u003e10'W x 8'H EuroFit Straight Wall Hardware Only — Frame and Carry Case, Graphics Not Included\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    A 10' x 8' EuroFit straight wall frame supplied as hardware only with a protective carry case. Graphics are not included and are sold separately — this is the standard-width backdrop skeleton most exhibitors build around.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Ideal for standard 10' inline booths, trade show backdrops, media and interview walls, registration and reception areas, sponsor walls, retail feature walls, and studio installations.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eFits the Standard 10' Booth\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    Ten feet is the default inline booth width at most shows, which makes this the frame that fills your rented frontage exactly — no awkward gaps at the edges and no overhang into a neighbour's space.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    It also scales: two frames form a 20' run for larger booths, so the same hardware grows with your show schedule rather than being replaced.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eTool-Free Assembly Saves Show Labour\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The aluminum sections push together by hand — no tools, no fasteners, and no need to book installation labour for a straightforward backdrop.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    On a 10' wall that difference is real money at union venues, and it means your own team can install and strike on their own schedule.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eGraphics Not Included\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    This listing covers the frame and carry case only. The frame is the reusable backbone of the display — order pillowcase graphics separately and change them out as branding, sponsors, or product messaging evolve.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eProtective Carry Case Included\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    The frame collapses into tube sections that pack into the included carry case, keeping the aluminum protected between shows. Hardware is backed by a one-year warranty.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003ePopular Uses\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Trade shows, conventions, conferences, media walls, press conferences and interviews, photo and video backdrops, Zoom and streaming backgrounds, registration and reception areas, sponsor walls, retail displays, showrooms, and office branding.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    \u003cstrong\u003eHardware only. Graphics are not included and are sold separately.\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eProduct Documents\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 8px 0;\"\u003e\n    \u003ca href=\"https:\/\/www.dropbox.com\/s\/pl7y1f7m1lk4phi\/734-assembly-instructions.pdf?dl=0\" target=\"_blank\" style=\"color:#9E1E02; font-weight:bold;\"\u003eProduct Assembly Instructions\u003c\/a\u003e\n  \u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Fiel","offers":[{"title":"Default Title","offer_id":49390551957659,"sku":"734","price":314.8,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6183\/9259\/files\/734PM_5_9f82f81a-2782-4199-a75d-26c93b4b2bb9.jpg?v=1787943048"},{"product_id":"bl775-7-5-wide-straight-wall-popup-display-hardware-only-frame-and-case-graphics-are-not-included","title":"7.5' Wide Straight Wall Popup Display Hardware Only, Frame and Case. Graphics are not included.","description":"\u003cdiv style=\"font-size: 15px; line-height: 1.7; color: #333;\"\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    \u003cstrong\u003e7.5' Wide Straight Wall Pop-Up Display — Hardware Only, Frame and Case\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The compact member of our straight wall pop-up family, sold as hardware only — frame and protective carry case, with graphics not included. At 7.5 feet wide it suits smaller booths, narrower wall runs, and venues where a full ten-foot backwall simply will not fit.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Ideal for exhibitors who already own graphics, teams building a second frame for simultaneous events, and anyone replacing hardware while keeping their existing covers.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eCompact Width for Tighter Spaces\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    Seven and a half feet is often the practical maximum in a small booth, a corner space, a hotel meeting room, or a retail floor — wide enough to read as a proper wall, narrow enough not to crowd the space.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    The frame is also lighter and shorter when packed than the 10' and 15' versions, which makes it the easier choice for staff flying to events or moving between venues in a single day.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eTool-Free Pop-Up Assembly\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The expanding pop-up mechanism opens out from the case and locks into a full-height wall with no tools and no loose hardware to misplace.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Setup takes minutes and requires no technical skill, so any member of your team can put the wall up and take it down unassisted.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eReuse the Frame With Fresh Graphics\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The frame is the durable part of the investment. Buying it once and swapping the fabric cover is the most economical way to keep a booth current — new campaign, new sponsor, new season, same hardware.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Order 7.5' replacement graphics separately in premium polyester or Superior Block-Out, with velcro-back or wrap end cap styles available.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eCase and Warranty Included\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    A protective carry case is included for transport and storage, and the hardware carries a one-year warranty — built for repeat use rather than a single event.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003ePopular Uses\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Trade shows, conferences, career and recruitment fairs, media walls, photo and video backdrops, retail displays, showrooms, reception areas, hotel meeting rooms, and office branding.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    \u003cstrong\u003ePrice is for hardware only — frame and carry case. Graphics sold separately.\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Fiel","offers":[{"title":"Default Title","offer_id":49390558904475,"sku":"775","price":444.42,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6183\/9259\/files\/775_14.jpg?v=1787935955"},{"product_id":"bl776-10-wide-straight-wall-popup-display-hardware-only-frame-and-carry-case-graphics-are-not-included","title":"10' Wide Straight Wall Popup Display Hardware Only, Frame and Carry Case. Graphics are not included.","description":"\u003cdiv style=\"font-size: 15px; line-height: 1.7; color: #333;\"\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    \u003cstrong\u003e10' Wide Straight Wall Pop-Up Display — Hardware Only, Frame and Carry Case\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The standard-size straight wall pop-up frame, sold as hardware only — frame and carry case, graphics not included. Ten feet is the frontage of a standard inline trade show booth, which makes this the default backwall frame for most exhibitors.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Ideal for exhibitors who already own graphics, teams equipping a second booth, and anyone replacing a frame while keeping existing fabric covers in rotation.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eFills a Standard 10' Booth\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    A 10' frame spans the full width of a standard inline space, so your graphic covers the venue's pipe-and-drape wall completely instead of leaving gaps at either side.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    It is also the most widely stocked graphic size in our range, meaning the widest choice of replacement covers and the easiest sizing decision when you order artwork.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eExpands and Locks in Minutes\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The pop-up frame expands from its case and locks into a rigid full-height wall in under a few minutes, with no tools required and nothing loose to lose.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Because it needs no technical skill or install labour, your booth staff can handle setup and teardown themselves on a tight move-in schedule.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eAluminum Build — Strength Without the Weight\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The aluminum construction balances rigidity against weight, giving a frame that holds a ten-foot graphic taut and square while still being liftable by one person.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    A protective carry case is included for show-to-show travel and storage, and the hardware carries a one-year warranty.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eGraphics Not Included\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    This is a hardware-only purchase. Order 10' replacement graphics separately — premium polyester or Superior Block-Out, velcro-back or wrap end cap — and keep more than one cover on hand to change the booth between events without touching the frame.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003ePopular Uses\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Trade shows, conferences, career and recruitment fairs, media walls, press conferences, photo and video backdrops, retail displays, showrooms, reception areas, and office branding.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    \u003cstrong\u003ePrice is for hardware only — frame and carry case. Graphics sold separately.\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Fiel","offers":[{"title":"Default Title","offer_id":49390560280731,"sku":"776","price":537.02,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6183\/9259\/files\/776_3_9f97f0c0-e294-4056-af9c-51fb5d267374.jpg?v=1787930540"},{"product_id":"bl794-15w-x-8h-eurofit-straight-wall-hardware-only-frame-and-carry-case-graphics-are-not-included","title":"15'W x 8'H' EuroFit Straight Wall Hardware Only, Frame and Carry Case. Graphics are not included","description":"\u003cdiv style=\"font-size: 15px; line-height: 1.7; color: #333;\"\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    \u003cstrong\u003e15'W x 8'H EuroFit Straight Wall — Hardware Only, Frame and Carry Case\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The aluminum frame and carry case for our 15' EuroFit straight wall. Graphics are not included, making this the right listing if you already own a compatible tension fabric cover, need a second frame so two artwork sets can run at once, or are replacing hardware while keeping your graphics.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Ideal for trade show backdrops, media walls, press conferences, photo backdrops, corporate events, receptions, retail environments, and permanent office branding.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eFifteen Feet of Wall Frontage\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    A 15' wide x 8' high frame fills a standard inline booth frontage with a single continuous surface instead of several separate banners competing for attention.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    At eight feet high it reads clearly over standing crowds while staying under the height limits most venues impose on inline exhibitors.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eLightweight Aluminum, Tool-Free Assembly\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The aluminum tubing is light enough for one person to handle but rigid enough to hold a 15-foot span straight and true once assembled.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Sections push together without tools, so the frame goes up in minutes and does not require an install crew or paid venue labour.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eSwap Graphics Without Replacing Hardware\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The frame is the long-life half of the display. Rebrand, launch a new campaign, or add a sponsor and you order a new pillowcase graphic while this hardware stays in rotation.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Teams running several events a year often keep one frame and two or three covers, changing the wall's message in the time it takes to unzip and re-fit the fabric.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eProtective Carry Case Included\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    A protective carry case is included, keeping the frame sections together and undamaged between shows — important for hardware that travels frequently. The frame is backed by a one-year hardware warranty.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003ePopular Uses\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Trade shows, conferences, media walls, press conferences, interviews, photo and video backdrops, Zoom and streaming backgrounds, corporate events, retail displays, showrooms, reception areas, and office branding.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    \u003cstrong\u003eHardware only. Graphics not included and sold separately. Includes a one-year hardware warranty.\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Fiel","offers":[{"title":"Default Title","offer_id":49390567489691,"sku":"794","price":370.36,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6183\/9259\/files\/794PM_6.jpg?v=1787930398"},{"product_id":"bl795-20w-x-8h-eurofit-straight-wall-hardware-only-frame-and-carry-case-graphics-are-not-included","title":"20'W x 8'H EuroFit Straight Wall Hardware Only, Frame and Carry Case. Graphics are not included","description":"\u003cdiv style=\"font-size: 15px; line-height: 1.7; color: #333;\"\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    \u003cstrong\u003e20'W x 8'H EuroFit Straight Wall — Hardware Only, Frame and Carry Case\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The aluminum frame and carry case for our 20' EuroFit straight wall. Graphics are not included — order this if you already own a compatible cover, need a second frame so multiple graphic sets can be deployed at once, or are replacing hardware and keeping your existing artwork.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Ideal for double booths, main stage and keynote backdrops, media walls, press conferences, large photo backdrops, corporate events, and permanent lobby or showroom branding.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eSpans a Double Booth Width\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    Twenty feet covers two standard 10' booth spaces end to end, letting you present one uninterrupted branded wall where most exhibitors show a patchwork of separate displays.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    That width is also what makes a wall work as a stage or keynote backdrop, where the camera frame is wide and a narrow banner leaves venue walls exposed on either side.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eModular Aluminum Structure\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The frame is built from modular aluminum sections that push together tool-free, so a 20-foot structure still goes up in minutes without an install crew or paid venue labour.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Aluminum keeps the shipping and handling weight manageable at this size, and the assembled frame holds the full span rigid and straight.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eLong-Term Backbone for Rotating Graphics\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    A 20-foot wall is the largest and most visible surface most exhibitors own, and it is also the one most likely to need new messaging each season.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Buying the frame once and ordering graphics as campaigns change is substantially cheaper than replacing complete kits — and it means a rebrand does not put your hardware out of service.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eProtective Carry Case Included\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    A protective carry case is included so the frame sections stay together and undamaged in transit and storage. The frame is covered by a one-year hardware warranty.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003ePopular Uses\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Trade shows, exhibitions, conferences, keynote and stage backdrops, media walls, press conferences, interviews, photo and video backdrops, corporate events, retail displays, showrooms, lobbies, and reception areas.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    \u003cstrong\u003eHardware only. Graphics not included and sold separately. Includes a one-year hardware warranty.\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Fiel","offers":[{"title":"Default Title","offer_id":49390567555227,"sku":"795","price":555.53,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6183\/9259\/files\/795_11_0dbe3373-bd5a-474e-bb0b-15f1379f0673.jpg?v=1787930369"},{"product_id":"bl796-15-wide-straight-wall-popup-display-hardware-only-frame-and-case-graphics-are-not-included","title":"15' Wide Straight Wall Popup Display Hardware Only, Frame and Case. Graphics are not included.","description":"\u003cdiv style=\"font-size: 15px; line-height: 1.7; color: #333;\"\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    \u003cstrong\u003e15' Wide Straight Wall Pop-Up Display — Hardware Only, Frame and Case\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The full-height pop-up frame and carry case for our 15' straight wall display. Graphics are not included — this is the listing for anyone who already owns a compatible cover, wants a second frame to run two artwork sets, or is replacing hardware while keeping existing graphics.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Ideal for trade show backdrops, media walls, registration and reception areas, photo and video backdrops, retail feature walls, corporate events, and studio or office branding.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eExpanding Pop-Up Frame\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    This is an accordion-style frame rather than a set of tubes you assemble piece by piece. It expands from a compact bundle to a full 15-foot wall and locks rigid when open.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Because the structure stays connected, there are no loose poles or fittings to sort, count, or lose — the single most common cause of a missing part on show morning.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eTool-Free Setup in Minutes\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    You expand the frame and the structure is finished. No tools, no fasteners, and no technical skill required.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    A pop-up is the fastest wall format to deploy, which is why it suits teams working tight move-in windows or running several events in a week.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eFull-Height Wall Format\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 18px 0;\"\u003e\n    The frame is built for full-height tension fabric graphics, so the finished wall covers the venue's pipe-and-drape or bare backdrop from floor to header.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Fifteen feet of coverage anchors a standard inline booth on its own and works as a section of a larger island layout.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003eReuse With New Graphics Each Campaign\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Graphics attach to the frame with hook-and-loop, so changing artwork is a matter of peeling one cover off and pressing the next one on. Keep the frame in service across rebrands, product launches, and sponsor changes. A protective carry case is included and the hardware carries a one-year warranty.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 12px 0;\"\u003e\n    \u003cstrong\u003ePopular Uses\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    Trade shows, conferences, media walls, press conferences, interviews, photo and video backdrops, Zoom and streaming backgrounds, corporate events, retail displays, showrooms, reception areas, and office branding.\n  \u003c\/p\u003e\n\n  \u003cp style=\"margin: 0 0 30px 0;\"\u003e\n    \u003cstrong\u003eHardware only. Graphics not included and sold separately. Includes a one-year hardware warranty.\u003c\/strong\u003e\n  \u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Fiel","offers":[{"title":"Default Title","offer_id":49390567620763,"sku":"796","price":796.28,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6183\/9259\/files\/796_9.jpg?v=1787936557"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/6183\/9259\/collections\/796_9.jpg?v=1787944821","url":"https:\/\/www.fiel.com\/collections\/backwall-hardware.oembed","provider":"Fiel","version":"1.0","type":"link"}